Build Your Own Custom WhatsApp Workflows with FAB CRM
Create personalized, automated WhatsApp workflows with FAB CRM’s visual builder. No coding needed. Engage customers at scale with real-time triggers and CRM integration.
Develop Web & Mobile Apps, With Generative AI
Create custom apps in minutes without any technical expertise.
Track and Optimize User Journeys
Gain valuable insights into user behavior and ensure every touchpoint is seamless.
Power Up with the Complete Suite
Build, analyze, engage, and personalize all from one powerful platform.

Support That Scales with Your Business
Deliver exceptional customer experiences with lead management, omni-channel communication, and automated workflows.
Personalize Every Interaction
Create tailored experiences with tooltips, banners, and in-app guides, and many more to improve engagement
Frequently Asked Questions
What is the WhatsApp Workflow Builder in FAB CRM?
The WhatsApp Workflow Builder is a visual tool inside FAB CRM that lets you create automated messaging flows on WhatsApp—without any coding. You can set triggers, conditions, and responses to automate communication across your sales, marketing, and support processes.
Do I need technical knowledge to build a WhatsApp workflow?
No. FAB CRM’s builder is designed for non-technical users. With its drag-and-drop interface, anyone on your team can build automated flows quickly and easily—no programming required.
What kind of messages can I send through these workflows?
You can send welcome messages, lead qualification questions, reminders, appointment confirmations, abandoned cart alerts, customer support updates, and more. You can also include images, buttons, quick replies, and dynamic personalization.
Can I personalize messages for each user?
Yes. FAB CRM pulls customer data from your CRM records to personalize messages with fields like name, email, purchase history, and custom attributes.
Can I trigger WhatsApp workflows based on user actions?
Absolutely. You can set workflows to start based on form submissions, link clicks, chat replies, new lead entries, CRM deal stages, and other behavior-based events.
How do I track the performance of my WhatsApp workflows?
You can monitor open rates, click-throughs, responses, and engagement in real time through FAB CRM's analytics dashboard. This helps you refine and improve your workflows continuously.